Hal La Flash
Director of Integrated Resource Planning and Policy
PG&E

Hal LaFlash is the director of integrated resource planning and policy in the gas and electric supply organization at Pacific Gas and Electric Company.

His duties in resource planning include implementing an ongoing Integrated Resource Planning process that evaluates all of the supply and demand resource options for PG&E, including customer energy efficiency, demand response programs, renewables, conventional generation, and transmission.

A major responsibility of his position is planning for and attracting “best fit” renewable resource additions to meet the California Renewable Portfolio Standard. This lead to working with the concentrating solar power industry on the Solar Task Force of the Western Governors Association’s Clean and Diversified Energy Initiative.

Hal is also responsible for evaluating the environmental aspects of PG&E’s resource mix. As such, in June 2005, he represented PG&E on the World Environment Day panel “From Skyscrapers to Greenhouses: Leaders Take Action to Reduce CO2.” He also co-authored “Hedging Carbon Risk: Protecting Customers and Shareholders from the Financial Risk Associated with Carbon Dioxide Emissions,” which was published by the Electricity Journal in July 2005.

Hal joined PG&E in 1980 where his first position was assistant solar engineer. He has since held various positions in energy efficiency, nonutility generation, tariffs, and gas transportation. He also held positions at PG&E Corporation in corporate development and business planning. He has been in his current position since January 2004.

Hal has a Bachelor of Science in Mechanical Engineering from the University of Wisconsin – Madison, and a Masters in Business Administration degree from Saint Mary’s College of California.

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